It’s also been an easier host experience. At an hourly rate of $125, she’s making three times as much monthly as she did while running it as an Airbnb (when it went for between $175 and $250 a night). The space currently has bookings through September. Photo: Brand collaboration featuring Amrezy. Photo: Steve Williams Mother/daughter Mother’s Day shoot. So she decided to give it a try, too.įrom top: Birthday shoot. This past February, she stumbled upon a Clubhouse chat room where other short-term rental hosts were talking about successfully converting their spaces into content-creation studios and listing them on Peerspace (a sort of Airbnb for event and production spots). “People were taking a ton of photos and producing content like crazy during COVID. Influencer culture, she’d noticed, was stronger than ever. (She’s owned her brownstone for 15 years and has been renting out the top-floor unit on Airbnb for seven years). Regal was among the millions of Airbnb hosts who saw bookings dry up once the pandemic hit in March 2020. It was an encouraging start for what she now calls The Regal Suite. The very first person to book a photo shoot in Makini Regal’s Bed-Stuy brownstone Airbnb turned all-pink “content-creation studio” was Amrezy, an influencer with 5.7 million Instagram followers, who brought along a 12-person crew, including Beyoncé’s makeup artist.
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